21C MEDIA GROUP

WHO WE ARE

Described by the New York Times as a “cutting edge agency,” 21C Media Group is an independent public relations, marketing, and consulting firm specializing in classical music and the performing arts. Our team boasts a broad spectrum of experience in the music industry, with specific expertise in publicity, marketing, record production, artist management, publishing, career development and new media. As well as having access to the world’s leading musicians and ensembles, we have strong relationships with leaders in the classical music industry and media, including artistic administrators, programmers and presenters, senior writers and editors, and industry tastemakers and trendsetters.

WHAT WE DO

21C Media Group provides public relations and marketing services to a diverse client roster that includes many of today's most renowned instrumentalists, opera singers, conductors, composers, chamber music ensembles, orchestras, record labels, media companies, performing arts institutions, and music festivals. We work to develop and ensure a consistent image for each of our clients and to raise their visibility in the media, in the artistic community, and in the world at large.

21C also offers one-time consultation sessions and short- and long-term consulting services for both artists and organizations looking to enhance their image and visibility. In addition, we offer consulting services to corporations, government and other professional organizations looking to enhance their support of and involvement in the cultural and performing arts. One of our goals is to facilitate strategic partnerships between the corporate world and the classical music community. We also advise such clients on developing customized performing arts-based marketing initiatives.

In addition to its core offerings, 21C provides an array of special services, including web site design, special event production, and multimedia content creation.

WHY WE DO IT

Music plays an essential but often overlooked role in the health and vitality of individuals and communities large and small. We believe passionately that music should play a greater role in people's lives. This is why 21C Media Group is dedicated to promoting classical music and developing a larger audience for the performing arts around the world.